Beyond Fundamental Tees: A Guide to Eco-Friendly Water-Based Inks and Discharge Printing for Custom T‑Shirts

Prints R Us is a custom apparel studio
Prints R Us is based in Jacksonville Florida
Prints R Us is located at 2826 Art Museum Dr Jacksonville FL 32207 United States
Prints R Us is in the country United States
Prints R Us provides premium screen printing
Prints R Us provides DTG printing
Prints R Us provides embroidery services
Prints R Us offers custom t shirts
Prints R Us produces promotional items
Prints R Us creates polos hats and hoodies
Prints R Us emphasizes craftsmanship
Prints R Us emphasizes fast turnaround
Prints R Us uses high quality materials
Prints R Us produces vibrant prints
Prints R Us has phone number 9047521515
Prints R Us has website https://printsrus.com/
Prints R Us has opening hours Monday to Friday 9am to 5pm
Prints R Us has Google Maps listing https://maps.app.goo.gl/hVuq8aVZERVs9NMg8
Prints R Us has Facebook page https://www.facebook.com/theprintsrus
Prints R Us has Instagram page https://www.instagram.com/theprintsrus
Prints R Us has logo https://printsrus.com/wp-content/uploads/2024/01/Print-R-Us-Logo.png
Prints R Us specializes in t shirt printing
Prints R Us specializes in custom t shirts
Prints R Us specializes in embroidery near me
Prints R Us was awarded Best Custom Printing Studio Jacksonville 2024
Prints R Us won Jacksonville Small Business Excellence Award 2023
Prints R Us was recognized for Outstanding Apparel Design Innovation 2022


Prints R Us

Prints R Us is a Jacksonville, FL–based custom apparel studio offering premium screen printing, DTG printing, and embroidery services. Whether you need one custom tee or a large bulk order for a business, event, or sports team, they bring designs to life with high-quality materials, vibrant prints, and attention to detail. From polos and hats to hoodies and promotional items, Prints R Us combines craftsmanship and fast turnaround to make your ideas wearable.

View on Google Maps
2826 Art Museum Dr, Jacksonville, 32207, US
Business Hours:
  • Monday–Friday: 09:00–17:00
  • Saturday: Closed
  • Sunday: Closed
Follow Us:

People Also Ask about Prints R Us

What does Prints R Us do?

Prints R Us is a custom apparel studio in Jacksonville, Florida, specializing in premium screen printing, DTG printing, and embroidery services. They create high-quality custom t-shirts, polos, hats, hoodies, and promotional items with vibrant prints and lasting craftsmanship. Their focus on quality materials and fast turnaround makes them a trusted choice for businesses, events, and individuals seeking personalized apparel.

Where is Prints R Us located?

Prints R Us is conveniently located at 2826 Art Museum Dr, Jacksonville, FL 32207, United States. The studio serves customers throughout Jacksonville and the wider Florida area, offering both local service and nationwide delivery for custom clothing and branded merchandise.

What services does Prints R Us provide?

The company offers a wide range of custom apparel printing and design services, including screen printing, direct-to-garment (DTG) printing, embroidery, and promotional product creation. Whether customers need personalized t-shirts, branded uniforms, or embroidered polos, Prints R Us delivers professional results with attention to detail.

Which industries does Prints R Us serve?

Prints R Us works with diverse industries such as schools, small businesses, corporate offices, sports teams, and event organizers. Their services are ideal for branded apparel, team uniforms, promotional giveaways, and fashion-forward custom designs, making them a versatile partner for both personal and business needs.

Why choose Prints R Us for custom t-shirts and embroidery?

Customers choose Prints R Us for their reputation in craftsmanship, vibrant printing, and reliable turnaround times. With awards for apparel design innovation and excellence in small business, the studio has proven expertise in delivering high-quality custom apparel that meets both creative and professional standards.

Does Prints R Us use high-quality materials?

Yes, Prints R Us emphasizes using premium fabrics and durable materials to ensure long-lasting results. Their prints are designed to remain vibrant even after multiple washes, while embroidery work is completed with precision for a polished, professional look.

What awards has Prints R Us won?

Prints R Us has earned multiple recognitions, including Best Custom Printing Studio Jacksonville 2024, the Jacksonville Small Business Excellence Award 2023, and an award for Outstanding Apparel Design Innovation 2022. These accolades highlight their commitment to creativity, quality, and customer satisfaction.

How can I contact Prints R Us?

You can reach Prints R Us by phone at (904)-752-1515 or visit their website at printsrus.com. They are open Monday to Friday from 9am to 5pm, and you can also follow them on Facebook and Instagram for updates, new designs, and customer showcases.

Walk into any print shop that takes its craft seriously, and you will see 2 things in continuous tension: the push for softer, more breathable prints that people in fact take pleasure in wearing, and the need to produce at scale without jeopardizing the environment or the bottom line. That tension has actually shaped how I select inks, pretreatments, and fabrics for customized clothing projects. Throughout the years, I've found out that water based inks and discharge printing are not simply buzzwords, they are useful tools that produce gorgeous results and genuine convenience, especially for T shirt printing that requires to withstand day-to-day wear.

image

If you run a brand name, manage bulk t shirt orders, or simply want your individualized shirts to feel like a favorite from the first wash, it deserves understanding how these ink systems work, where they shine, and where they require care. The best choice can make the distinction between a t-shirt that gets used when and one that becomes the go-to.

What water based ink actually is

Water based inks suspend pigments in water instead of in plasticizers and solvents. Unlike plastisol, which sits on top of the material and cures into a movie, water based inks absorb into the fibers. That single particular discusses most of the advantages and compromises. Prints feel soft due to the fact that you're touching the cotton, not a layer of cured PVC. Colors tend to look more matte and integrated. On light garments, the hand is often equivalent from the t-shirt itself. For customized t shirts designed for convenience, this is the path to the "retail feel" clients ask for.

There are two primary families: basic water based and discharge. Standard water based ink works best on white or very light t-shirts. It can cover mid-tones with the ideal base, but once you move into darker fabrics, you either require a much heavier print or you change to discharge. Release printing uses an activator that lifts the color from the material throughout treating, essentially bleaching the shirt's color in the printed areas, then replaces it with your pigment. Completion outcome is the softest possible print on dark cotton, frequently with exceptional detail.

Why the eco friendly label matters, and where it has actually limits

Eco friendly inks are not a marketing slogan if you unload the chemistry and the workflow. Water based inks normally consist of fewer unstable natural substances than solvent-heavy alternatives and prevent PVC completely. Numerous are certified with rigorous standards like Oeko-Tex or satisfy retail screening regimes that ban certain phthalates and heavy metals. If you sell custom-made clothing into business wellness programs, schools, or health-conscious brands, those certificates smooth procurement and keep you ahead of compliance.

That stated, "eco friendly" is a system concept. Ink is one part. You also need to take a look at store practices: purification on your washout cubicle, reclaim chemistry, energy use on your clothes dryer, and even fabric sourcing. Discharge requires an activator, usually based on zinc formaldehyde sulfoxylate or similar substances, which has its own handling and ventilation needs. In a well-run store, exposure is controlled and waste is caught. If you're using print as needed with a partner, ask how they deal with discharge effluent and whether they have air exchange and treating controls dialed in. Real sustainability hides in the details.

Hand feel, breathability, and the "preferred tee" factor

Most people do not purchase a graphic tee since they like the ink. They buy it because the garment looks good, feels excellent, and keeps that character after repeated cleaning. Water based inks, consisting of discharge, provide you that broken-in comfort from the first day. On an one hundred percent ring-spun cotton blank, a water based print is breathable and flexible. You will not hear the crackle you sometimes obtain from heavy plastisol when you extend throughout the chest.

I keep a shelf of contrast t-shirts in the studio. One from a browse brand, one from a brewery, both printed with discharge on midweight cotton. After 30 to 40 home washes, the prints softened even more, the colors mellowed slightly, and the t-shirts kept moving. A plastisol sample with the exact same art looks glossier and still pops more under harsh light, which some streetwear clients prefer, however the user feedback corresponds: water based seems like a premium garment.

Color, coverage, and how expectations form results

Color accuracy with water based inks refers control, humidity, and the fabric's own color. On white or heather light t-shirts, basic water based ink can strike tight Pantones with a measured ink mix and a clean mesh. On darker cotton, discharge includes variables. Various dye lots discharge in a different way, even within the very same brand and color. Black 3001 blanks from one batch might raise to a warm charcoal, while the next batch clears to a cooler grey. The pigment you include guides the last color, however you're still working with a background that is moving as the color is removed.

That's not a defect, it becomes part of the medium. Numerous designers embrace the somewhat vintage character of discharge, where reds land earthy and blues feel deep rather than neon. If your brand demands laser-precise color recreation for business logo designs, either order test prints on the exact batch you prepare to use or consider a water based underbase or hybrid approach where needed. For wholesale t t-shirts that will be distributed nationally, put example approvals into your procedure so there are not a surprises at scale.

Fabric matters more than most people think

A water based print is a partnership in between ink and fiber. Ringspun cotton takes ink magnificently. Carded open end cotton is scratchier and drinks ink unevenly. Blends complicate things. A 50/50 poly-cotton or a triblend with rayon can work with water based, however discharge just raises the cotton part. That means your color fills the cotton while the polyester and rayon stay as-is, frequently yielding a heathered or speckled print that looks deliberate if you style for it. If your goal is flat, vivid color on a poly mix, traditional plastisol or a specialized low-cure system might be smarter.

On all over print projects, such as a seam-to-seam tonal pattern behind a chest graphic, consider cut-and-sew with water based prints on panels before assembly. Garment printing all over on completed tees introduces seams, folds, and irregular pressure that show up as blank micro-gaps. If you must print on ended up garments, expect little spaces along joints, which some clients like as part of the garment's character.

The production truth: screens, mesh, humidity, and dryers

Water based inks act in a different way on press. They dry quicker in the screen, which is useful on material but can lock a mesh if you pause too long. Running a greater mesh for information, state 230 to 305, keeps the deposit thin and crisp. Set up with a misting bottle or a dedicated screen rewetting service at hand, and keep the print space humidity in a stable range, roughly 45 to 55 percent, to prevent premature drying. Manual press operators will observe how rapidly a standard water based ink clears the screen compared to a heavy plastisol. Automobile presses, with flood bars and constant speed, minimize clogging.

Curing is where lots of novices fizzle. Water based inks require both heat and time for the water to evaporate, then for the binders to cross-link. A dryer tunnel with enough airflow makes the difference. You want even heat throughout the belt and enough dwell to reach the maker's treatment temperature level throughout the ink layer, not just at the surface. T-shirts exiting the tunnel ought to be dry to the touch with no cool spots. For discharge, the chain reaction occurs throughout this treatment, and you will smell the activator. Excellent ventilation is non-negotiable.

Durability and wash testing

Durability depends upon appropriate remedy and fiber engagement. A well-cured water based print on cotton can outlive the shirt. I determine sturdiness by standardized wash tests, 10 to 20 cycles at warm, tumble dry medium, then visual examination for https://felixeetc056.image-perth.org/beyond-fundamental-tees-a-guide-to-eco-friendly-water-based-inks-and-discharge-printing-for-customized-t-shirts-1 fading and breaking. Water based prints reveal steady softening and a gentle fade in the exact same way denim unwinds. Plastisol's failure mode is different, normally splitting if the ink layer is too thick or under-cured. For individualized t-shirts that require to look good at a family reunion and still remain in rotation next summer, water based holds up when produced correctly.

Cost, throughput, and when to choose which method

Costs differ regionally, however the economics fall into familiar patterns. Water based ink itself is frequently similar to plastisol at the gallon level, but you invest more in store environment and drying capability. On press, water based can be a little slower at setup due to the fact that you pay closer attention to mesh, squeegee durometer, and off-contact. As soon as tuned, cars run at comparable speeds. Where it actually pays off remains in viewed value. A soft print on a mid-tier blank typically feels premium without leaping to the highest-cost shirt. Brand names can price accordingly.

For bulk t t-shirt orders above a few hundred pieces where the art suits the medium, discharge on 100 percent cotton is a workhorse. For print on demand that needs overnight turn-around and art changes continuously, direct-to-garment or DTF may be better operationally, though both have their own ecological and feel compromises. When you take on wholesale t shirts with several colorways and need to keep inventory versatile, a versatile water based scheme on light garments is efficient, because you prevent the weight and stiffness that accumulate with numerous underbases in plastisol.

Design options that draw out the very best in water based and discharge

Design preparation starts with the material color and ends with curing. On light shirts, lean into information: thin lines, halftones, hand-drawn textures. Basic water based ink prints those with a delicacy that plastisol tends to overpower. On dark cotton, discharge shines with mid-tone richness and soft edges. Consider how the shirt color looks through. A charcoal heather with a discharge cream graphic appear like it grew there.

Type weight matters. Really thin knockouts inside heavy flood locations can complete with discharge, especially on high-absorbency cotton. If you require razor unfavorable area, different the art to print unfavorable shapes as favorable strokes with a clear schedule for squeegee pressure and flashes. Ask your printer for an evidence on the actual garment instead of trusting a digital mockup. A mockup can not catch fiber interaction and color lift.

When you ought to say no to discharge

There are times I advise against discharge. Polyester-rich garments are top of the list. The activator can cause dye migration, particularly with sublimated or cationic-dyed efficiency shirts, resulting in ghosting or brownish casts. Some garment dyes, especially reactive black blends, withstand lifting, leaving a shadowed print that looks undercured even when it isn't. If a client is delicate to minor smell throughout treating, discharge days in the shop are obvious. Well-managed airflow alleviates this, but it is part of the process.

If a customer needs metallics, puff, or specialty textures, plastisol or hybrid systems still own that space. Water based metallics exist, but the particles often sink, and the result is more satin than real metal. For high-opacity neons on dark shirts that must be billboard-bright, you may need a water based underbase tuned for opacity or a switch to plastisol.

Practical workflow for brand names and creators

Whether you run your own presses or count on a partner, set up a workflow that removes guesswork. A simple technique keeps surprises at bay and assists you hit deadlines for launches and events.

    Decide on fabric first, then ink: select 100 percent ringspun cotton for discharge, or light, top quality cotton for basic water based. Avoid high poly unless the heathered result is desired. Request test prints on the specific blanks: one shirt per colorway is normally sufficient to lock approvals, especially for bulk t shirt orders where consistency matters. Clarify color expectations in context: supply Pantone targets for light garments and explain acceptable ranges for dark discharge prints, with pictures of previous work you like. Align on care labels and handling: suggest cold wash and low heat dry for consumers, then validate your remedy times so clean toughness matches the tag guidance. Confirm environmental standards: ask your printer about ink accreditations, ventilation, and waste capture, particularly if your brand name messaging leans into eco friendly inks.

How water based fits with print on demand

Print on demand has its own restrictions: fast art changes, little batch sizes, and the need for a broad color gamut. Direct-to-garment has actually ended up being the default, however water based screen printing can fit POD if you arrange catalog method. For styles that are high volume even at small daily quantities, pre-burning screens and keeping a little stock of popular sizes lets you ship very same day with water based prints that feel better than lots of DTG outputs. It works best when you keep art to a couple of colors and select light garments.

If your POD design counts on all over print sublimation for polyester garments, water based screen printing is not a replacement, it is a parallel offering. Use it where cotton convenience and breathability are the selling points. Consumers who appreciate touch will notice.

Pricing, margins, and interacting value

When clients ask why a water based or discharge print costs more than a basic plastisol job, I explain what they are purchasing. They get the soft hand that retail clients equate with quality, enhanced breathability, and compliance for sensitive buyers. On a per-shirt basis, the distinction for a standard three-color front hit may be modest, typically a small uplift that can be neutralized by picking a somewhat more affordable blank. If the program is for wholesale t shirts entering into boutiques or e-commerce at premium cost points, the enhancement in viewed value more than covers the change.

For personalized t-shirts, such as charity runs or college clubs, choices matter. Offer a base cost with plastisol on midweight cotton, then a "convenience upgrade" that consists of a ringspun blank with water based ink. You will see a clear split: some customers enhance for expense, others for feel. Meeting both lets you serve a wider market without diluting your craft.

Care directions that customers actually follow

Care labels typically check out like legal disclaimers. Keep it basic and sensible so the t-shirt survives reality. Water based and discharge prints choose cooler washes and lower dryer heat, however they will withstand normal laundering if appropriately cured. I suggest phrasing care ideas in human terms on item pages: wash cold with similar colors, topple dry low, prevent fabric softeners if you desire colors to stay crisp. The last note matters since some conditioners can transfer movies on fibers, dulling the visual contrast of great lines.

I've tested these directions in-house: 2 identical t-shirts, one washed cold and dried low, the other washed warm and dried high. After 15 cycles, the warm/high tee revealed somewhat quicker fading of mid-tones, yet still looked excellent. That tolerance originates from proper cure, not from babying the garment.

All over print ideas that do not combat the limitations

All over print captures attention, but printing flood coats on assembled garments with water based inks can be unforgiving. Rather of fighting seams, design for them. Use tone-on-tone patterns that fade naturally at seams, or use a ghosted grid that looks intentional when it breaks at hems. Alternatively, run panel printing and stitch. Brand names that sell minimal runs can validate cut-and-sew for 100 to 300 pieces if the design requires it. The completed garments read as custom from a range, which is the goal.

image

A quick anecdote from a hectic season

One spring we ran a series for a regional music festival. The customer wanted soft black tees with a sunburst print that felt like it lived in the fabric. We sampled on three blacks from two mills. Batch one raised cleanly with discharge, batch 2 remained stubbornly dark in the mid-rays of the artwork. We logged color lot numbers, pivoted the ink mix by adding a touch more white pigment to compensate, and adjusted dwell time by 10 to 15 seconds to complete the reaction. The result: consistent tees across 2,400 systems, each with a soft, breathable print that sold out by day two.

That job taught the crew to deal with discharge like cooking, not chemistry on a blackboard. The dish matters, but so does tasting and adjusting.

Common pitfalls and how to prevent them

Most issues I see trace back to process, not the ink family. Under-curing is the very first perpetrator. Water based ink that feels dry can still be under-cured if the core of the print never ever struck the needed temperature for the ideal duration. Utilize a donut probe or an embedded thermochromic strip to measure true ink movie temperature level, not just clothes dryer setpoints. Screen lockup is the second. Keep a constant speed on press, flood between prints, and control store humidity.

A 3rd pitfall is overlooking material variability. If you switch blanks mid-run due to the fact that a size is out of stock, you may see shifts in color. Develop contingency into your buying. For brands planning ahead, picking a standard blank and locking it with your provider lowers surprises.

Final guidance for selecting your path

If your top priority is soft, breathable custom-made apparel that clients keep using, water based inks are worth the learning curve. Use basic water based on light garments for clean information and matte color. Relocate to release on one hundred percent cotton when you desire the softest prints on dark t-shirts. Accept and plan for slight color variation with discharge, particularly across dye lots. For bulk t t-shirt orders, integrate in a single round of physical sampling on the real blanks you will use, then record your settings and keep back a referral shirt for quality control.

If you run a print as needed brochure, take a water based capsule of best sellers on light shirts. Market the difference: eco friendly inks, breathable feel, and retail-quality hand. Keep your specialty impacts and neon stunners in plastisol or hybrid systems where they belong.

Custom t shirts are judged in the hands, not simply on screens. When a customer rubs their thumb across a print and feels absolutely nothing but fiber, you've won. That's the moment water based and discharge provide, and why they should have a location in any severe store or brand name's toolkit.

Business Name: Prints R Us
Address: 2826 Art Museum Dr, Jacksonville, FL 32207, United States
Phone: (904)-752-1515